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Specialist, Marketing

Job Title – Specialist, Marketing – Clinical Assessments

Help Pearson bring priority Clinical Assessments campaigns to market faster by
turning established messaging, existing assets and new ideas into polished
digital content across the customer journey.

Also known in the market as: Digital Content Specialist; Content Marketing
Specialist; Digital Marketing Content Specialist; Creative Marketing Specialist.

About the Role

Pearson is the world’s learning company. Our Clinical Assessments portfolio
supports professionals working with people across life stages and a wide range
of cognitive and diagnostic needs.

As a Marketing Specialist, you will add focused digital production capacity to
the Clinical Assessments marketing team. You will create and adapt channel-ready
assets, repurpose existing content, complete light video editing and use
approved AI tools to accelerate thoughtful, human-reviewed production.

This role suits a practical creator who can work from campaign goals, messaging
and available assets, then identify engaging ways to bring them together. You
will balance speed with brand quality, accessibility, accuracy and stakeholder
review.

What You’ll Do

* Create and adapt digital campaign assets for web, paid media, email, social,
sales enablement and other priority channels.
* Extend established messaging and agency-developed creative into new formats
and channel-specific variations.
* Produce polished, on-brand assets using Canva and other approved design
tools.
* Edit and repurpose video into shorter cuts, social formats and campaign-ready
executions.
* Use approved generative AI platforms to support research, ideation, variation
and production efficiency, with appropriate human review.
* Manage assigned timelines, dependencies, reviews and launch readiness in
Wrike.
* Coordinate with marketing, product, sales, digital, creative, agency and
Corporate Communications partners.
* Use campaign performance, stakeholder feedback and audience response to
recommend and implement practical optimizations.

What We’re Looking For

* At least four years of experience in digital marketing, campaign execution,
content marketing, creative production or a related field.
* Clear examples of creating and adapting digital assets across email, web,
paid media, social and sales enablement channels.
* Hands-on proficiency in Canva and light video editing.
* Practical experience using generative AI to accelerate content development or
production workflows.
* Strong writing, editing and visual communication skills, with consistent
application of messaging and brand standards.
* Experience managing multiple fast-turn deliverables and coordinating feedback
across stakeholders.
* Comfort working independently within established strategies and approval
processes.
* Ability to interpret campaign reporting and use performance signals to
improve content and channel execution.
* Experience with Adobe Creative Cloud, Wrike, GA4, Looker Studio, education,
healthcare or government markets is helpful but not essential.
* Bachelor’s degree in marketing, communications, design or a related field, or
equivalent professional experience.

Location & Working Pattern

United States, remote. Central Time is preferred, although candidates in other
US time zones will be considered. Occasional travel is expected for conferences,
events and content capture, approximately three to four times per year.

Salary / Compensation

Compensation at Pearson is influenced by a wide array of factors including but
not limited to skill set, level of experience, and specific location. As
required by the California, Colorado, Hawaii, Illinois, Maryland, Minnesota, New
Jersey, New York State, New York City, Vermont, Washington State, and Washington
DC laws, the pay range for this position is as follows:

The minimum full-time salary range is between $70,000- $90,000.

This position is eligible to participate in an annual incentive program, and
information on benefits offered is here: Employee Benefits Guide 2026
[https://pearsonbenefitsus.com/wp-content/uploads/2025/12/Pearson-Benefits-Employee-Benefits-Guide-2026.pdf]

Applications will be accepted through September 22nd. This window may be
extended depending on business needs.

Why Join Pearson?

Join a collaborative marketing team and help shorten the path from good campaign
ideas to relevant digital experiences. You will have room to create, test and
improve a broad mix of assets while supporting campaigns that help professionals
and the people they serve.

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