Work Whisper

Position: Social Media / CRM & Automation Specialist
Salary: PHP 90,000 to PHP 100,000 per month (depending on skills and experience)
Working Hours & Conditions Monday to Friday, 8:00 AM to 5:00 PM AEST
Role Overview
We are seeking a proactive and highly capable Digital Marketing & CRM Automation Specialist to support both companies and other applications across social media marketing, content creation, CRM implementation, and lead generation systems.
This is a hybrid role combining creative marketing execution with technical CRM and automation strategy. The ideal candidate will be confident building marketing systems from the ground up while also managing day-to-day content and campaign execution.
Key Responsibilities
Social Media Management & Content Creation (Primary Focus)
Manage and grow company social media platforms, primarily LinkedIn and Instagram
Develop and maintain a consistent content calendar and posting schedule
Create engaging content including graphics, carousel posts, and short-form videos
Execute paid advertising campaigns across social platforms
Assist with video editing and AI-assisted content creation where applicable
Monitor engagement, analytics, and content performance
CRM & Marketing Automation
Lead implementation and setup of a CRM and marketing automation platform
Recommend and manage systems such as HubSpot or similar enterprise-level CRM tools (does not need to be hubspot but must be a reputable well-known software)
Build and optimise automated email marketing workflows and customer journeys
Create lead nurturing sequences and campaign automations
Develop scalable systems and processes for long-term growth
Lead Generation & Outreach
Support lead generation initiatives through social media and outbound prospecting
Conduct research and data scraping to identify target prospects
Organise and maintain clean lead databases
Assist with outreach campaign setup and optimisation
Marketing Strategy & Growth
Help shape the overall digital marketing strategy across both brands
Identify opportunities to improve visibility, engagement, and lead conversion
Support ongoing testing and optimisation of campaigns and systems
Provide insights and recommendations based on campaign data and reporting
Tools & Platforms
LinkedIn & Instagram (primary platforms)
CRM & automation systems (HubSpot or similar preferred)
Email marketing platforms
Canva, Adobe, or AI-assisted design/content tools
Video editing tools (desirable)
Key Requirements
At least 3 years of solid experience in digital marketing and social media management
Strong knowledge of CRM systems and marketing automation workflows
Experience with tools such as HubSpot or similar to build from ground up
Ability to manage content calendars and execute consistent campaigns
Strong organisational and communication skills
Comfortable working independently and building systems from scratch
Desirable
Experience working in technology, SaaS, or app development industries
Video editing skills or experience using AI tools for content creation
Familiarity with lead generation and outbound prospecting workflows
Paid social media advertising experience