Work Whisper

Job Title: Senior Marketing Manager
Location: Remote
Working Hours: US Hours
About the Role
We are seeking a Senior Marketing Manager for our clientto lead marketing execution, content production, and marketing infrastructure.
This role requires an AI-first marketing mindset and the ability to leverage modern AI tools to improve research, content production, marketing automation, and campaign performance.
The ideal candidate is a hands-on marketing operator capable of independently executing initiatives while integrating AI tools to accelerate marketing workflows and operational efficiency.
You will collaborate closely with designers, developers, and marketing stakeholders to drive consistent organic growth, scalable content production, and efficient marketing systems.
ResponsibilitiesSocial Media Strategy & Content Execution
Create and publish daily social media content across Instagram, Facebook, LinkedIn, and X (Twitter)
Develop one high-quality content asset per day, including blog articles, PR content, and backlink content
Plan and execute organic growth strategies across social media channels
Collaborate with designers to ensure visually engaging content
Monitor performance and optimize content based on engagement and analytics
AI Tools Used for Social Media
Candidates should have experience leveraging tools such as:
ChatGPT – content ideation, captions, content repurposing
Jasper AI – marketing and social copywriting
Copy.ai – promotional messaging and social captions
Canva – AI-assisted design and visual content creation
Buffer – content scheduling and publishing
Hootsuite – scheduling and engagement monitoring
SEO Strategy & Organic Growth
Lead the company’s technical SEO and organic search strategy
Conduct on-page SEO audits and technical site optimization
Develop and execute backlink acquisition strategies
Manage keyword strategy and organic search performance
Perform competitor research and SEO performance analysis
Collaborate with developers to improve site structure, page speed, and SEO health
SEO Tools & Platforms
Candidates should have experience leveraging tools such as:
Ahrefs – backlink analysis and keyword research
SEMrush – competitive research and keyword tracking
Surfer SEO – SEO content optimization
Screaming Frog SEO Spider – technical SEO auditing
Google Search Console – website search performance monitoring
Website & Content Infrastructure
Oversee website development projects utilizing ASTRO and headless WordPress
Coordinate with developers to ensure websites support marketing campaigns and content publishing
Maintain website content updates and performance improvements
Marketing Operations & Reporting
Improve and manage quarterly marketing reports and shareholder reports
Support marketing campaigns across email marketing, Google Ads, and revenue operations
Coordinate execution across marketing, design, and development teams
Ensure marketing initiatives are properly tracked and measured
Marketing Tools & Platforms
Candidates should be comfortable working with:
HubSpot
Google Analytics
Google Ads
Slack
Asana
AI-Driven Marketing Execution
Leverage AI tools to accelerate content production, research, marketing analysis, and campaign optimization
Integrate AI into marketing workflows to increase speed and efficiency
Use AI for:
content ideation and drafting
research and marketing insights
marketing automation and workflow improvements
Continuously experiment with new AI marketing technologies and tools
Key RequirementsExperience
Proven experience in a senior marketing or marketing operations role
Experience managing content production and digital marketing initiatives
Demonstrated ability to integrate AI tools into marketing workflows
Candidates must demonstrate an AI-first marketing mindset and familiarity with commonly used AI tools that improve marketing speed and efficiency.
AI Content & Marketing Tools: Experience using AI tools for content creation, research, and marketing workflows such as:
ChatGPT
Claude
Jasper AI
Used for content ideation, social media posts, marketing copy, and research.
Social Media & Content Management: Experience using tools for publishing and managing social media content such as:
Buffer
Hootsuite
Canva
Used for creating, scheduling, and managing social media content.
Marketing Platforms: Experience working with marketing platforms and analytics tools such as:
HubSpot
Google Analytics
Google Ads
Used for campaign tracking, marketing automation, and performance monitoring.
Experience coordinating across marketing, design, and development teams
Interview Process
Initial Screening Call (Pavago)
Introduction, background review, and role alignment.
AI & Marketing Workflow Discussion
Candidate walks through how they use AI tools in their marketing workflows.
Client Interview
Discussion with the hiring team focused on marketing execution and strategy.
Final Interview
Final alignment discussion and role expectations.
Offer
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